Jay is a town in the Adirondack region of upstate New York. It is located in Essex County and is home to a population of approximately 1,800 people. The town was first settled in 1797 and is home to a number of rural communities, including Jay, Upper Jay, and Jayville.

The town is well known as a popular destination for outdoor recreation, camping, and fishing. There are several popular attractions located in and around Jay, including the Jay Mountain Wilderness Area, the Upper Jay Falls, the Jay Covered Bridge, and the Ausable Chasm.

The town is served by the Ausable Valley Central School District, which includes Jay Elementary School, Ausable Valley Junior/Senior High School, and the Jay Community Center. The town also hosts a variety of annual events, including the Jay Arts Festival, the Jay Days Festival, and the Jay Covered Bridge Festival.

The town is served by the Adirondack Regional Airport, located just outside of Jay, and is also home to a number of local businesses, from restaurants to retail stores. Jay is also a popular destination for skiing and snowmobiling in the winter months.